VIA assigned branding and Web development duties after a competitive review
Portland, Maine, August 15, 2007—VIA announced that it had been assigned branding and Web development duties by the New England Aquarium. The win follows a competitive review. The New England Aquarium has stood out as Boston's great link to the oceans since its opening in 1969. The scope of VIA's work will include brand development, communications planning and Web site redesign. Work will begin immediately.
VIA has had extensive experience with large, complex Web sites aimed at both consumers and businesses, including end-to-end implementations for TD Banknorth, Fairchild Semiconductor and Ohio Health. The agency has also created and implemented online marketing programs for clients including CBS RADIO, Analog Devices and HP Hood.