Portland, Maine, January 25, 2007 – The VIA Group announced today that it has been selected by DuPont Professional Products Group as agency of record. This division of DuPont brings the company‘s 200-year tradition of science and innovation to the global pest management, green and golf industries. VIA will provide services including advertising, strategy, public relations and media planning.
“We are honored to have the opportunity to work with a global leader like DuPont,” said John Coleman, CEO and founder of VIA. “The DuPont Professional Products Group has a string of new products that are poised to change the industry.”
“We are pleased to have the VIA Group as our communications partner,” said Brenda Franke, marketing manager, DuPont Professional Products. “DuPont‘s portfolio of pest control products is bringing innovation to the industry. With VIA, we look forward to bringing innovation to how we market our products and communicate with our customers.”
About VIA
Founded in 1993, VIA is an agency with a long track record of helping companies grow by solving their toughest marketing, branding and advertising problems. The bigger the challenge the happier we are. Current clients include Analog Devices, TD Banknorth, Monster, DuPont, Twisted Tea, HP Hood, Cleveland Clinic, Dunkin‘ Donuts, New York Academy of Sciences, Silverstein Properties, Arrow International and CBS RADIO, who are served from offices in Portland, Maine; Boston; and New York City. More information is available at www.vianow.com.
Back To News