The VIA Group Hires Jason McCurry as Associate Creative Director

VIA’s Boston office continues to grow with the addition of new creative staff

Boston, December 6, 2006 – The VIA Group has hired Jason McCurry as an associate creative director, according to Greg Smith, chief creative officer of the advertising and marketing communications agency. McCurry will work out of VIA’s Boston office. In his new role, McCurry is responsible for the supervision of creative teams and the development of creative initiatives for VIA clients. McCurry will initially focus his efforts on VIA clients Monster and HP Hood.

Prior to joining VIA, McCurry worked at a number of agencies, including Heater Advertising, Digitas, Temerlin McClain, ISM, and Red Advertising. He has experience working with clients such as Anheuser-Busch, AT&T, FedEx, General Motors, Subaru, Toshiba, Redhook Ale Breweries, Pernod Ricard and L.L.Bean.

“Jason brings a wealth of diverse creative experience to VIA,” said Smith. “He is an exciting addition to our Boston office and we are thrilled to have someone of his caliber join our growing creative team.”

McCurry obtained a B.S. in journalism from The Ohio State University and is a graduate of the Portfolio Center.

About VIA

Founded in 1993, VIA is an agency with a long track record of helping companies grow by solving their toughest marketing, branding and advertising problems. The bigger the challenge the happier we are. Current clients include Analog Devices, TD Banknorth, Monster, Kash n’ Karry/Sweetbay Supermarket, HP Hood, Dunkin’ Donuts, Hannaford Bros. Co., Parametric Technology Corporation, Silverstein Properties, Arrow International and CBS RADIO, who are served from offices in Portland, Maine; Boston; and New York City. More information is available at www.vianow.com.